NEW UNIT PRICING REGIME EFFECTIVE TODAY

New compulsory unit pricing came into force today.

I implemented this policy while I was Minister for Competition Policy and Consumer Affairs to help consumers compare the prices of packaged grocery items of different sizes easily and quickly.

Unit pricing is where grocery items are priced by reference to common units of measure such as per 100 grams and per 100 millilitres.

For example, a 600 gram jar of jam that costs $4.50 would have a unit price of $0.75 per 100 grams.

Unit pricing better informs purchasing decisions and enables consumers to get more bang for their buck.

The Unit Pricing Code became law on 1 July and supermarkets larger than 1000 square metres have been busy implementing the measure.

Smaller supermarkets can participate voluntarily, but if they decide to do so they must comply with the Code.

The ACCC will be responsible for enforcing the Unit Pricing Code and has produced a range of material to assist consumers and retailers understand the new scheme.

For more information visit click here, or call the ACCC’s Unit Pricing hotline on 1300 746 245.

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